Privacy

This is the privacy policy (“Privacy Policy”) for this website. We process the personal data collected on this website solely as set out in this declaration. Below you will find information on how we process your personal data, for which purposes it is processed, with whom it is shared, and which rights of control and information you may be entitled to.

I. Summary of our processing activities

The following summary provides you with a quick overview of the processing activities carried out on our website. More detailed information can be found in the sections indicated below.

• When you visit our website for informational purposes without creating an account, only limited personal data will be processed in order to provide you with the website itself (see section III).
• If you are interested in our services, such as offers, bookings, etc., or subscribe to our newsletter, personal data will be processed within this framework (see sections IV and V).
• Furthermore, your personal data will be used for advertising relating to our services and products (see section VI) as well as for statistical analysis in order to improve our website (see section VII).
• If necessary, your personal data will be disclosed to third parties (see section VIII).
• We have implemented appropriate safeguards to protect your personal data (see section IX) and retain your personal data only as long as necessary (see section X).
• Depending on the circumstances of the specific case, you may be entitled to certain rights in relation to the processing of your personal data (see section XI).

II. Definitions

• Personal data means any information relating to a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, or an online identifier.
• Processing means any operation performed on personal data, such as collection, recording, organisation, structuring, storage, adaptation, alteration, disclosure, or any other kind of use.

III. Informational use of the website

When you visit our website for informational purposes, i.e. without applying for one of the services referred to in section IV and without providing us with personal data in any other way, we may automatically collect additional information about you which, only in limited cases, may contain personal data and which is automatically recorded by our server, such as:

• your device type, device name and screen resolution
• information on your browser version
• information on your operating system, including language settings
• date and time of your requests
• information on your requests

We use such information only to help us provide an effective service, for example by adapting our website to the needs of your device or by allowing you to log in to our website, and to collect broad demographic information for an anonymised statistic about the use of our website. The personal data collected automatically is necessary for us to provide the website, Article 6(1) sentence 1 lit. b GDPR, and for our legitimate interest in guaranteeing the website’s stability and security, Article 6(1) sentence 1 lit. f GDPR. Personal data collected automatically is stored for one month and properly erased afterwards.

IV. Applying for our services
Our website provides you with the possibility to request offers, catalogues, subscribe to newsletters, or send us general enquiries. In order to make use of the services mentioned above, you need to submit personal data. We process:

• information such as your name, address and e-mail address that you provide when contacting us

Information required for us to provide the service is marked accordingly. All further data is provided voluntarily. We process the personal data provided by you for the following purposes:

• to provide you with the services and information offered by the website or requested by you
• to communicate with you
• (behaviour-based) advertising and profiling

The legal basis for this processing is Article 6(1) sentence 1 lit. b GDPR. We use your personal data for behaviour-based advertising and profiling because we have a legitimate interest in improving your user experience, Article 6(1) sentence 1 lit. f GDPR. We also process the data provided by you upon registration in order to inform you directly about our other products and services. The use of your personal data to promote similar products and services in the context of direct marketing constitutes a legitimate interest of ours as the provider of this website, Article 6(1) sentence 1 lit. f GDPR. You may object at any time to the processing of your personal data for the purpose of direct marketing. We will then refrain from any further processing for these purposes. You can send us your objection via e-mail – see below.

V. Newsletter
If you would like to receive our newsletter, we require a valid e-mail address. The newsletter informs you about our newest products and services if you consent to receiving it. The legal basis for this processing is Article 6(1) sentence 1 lit. a GDPR. The service is provided by means of the “Double Opt-In” procedure. You will receive an e-mail containing a link with which you can confirm that you are the owner of this e-mail address and that you would like to receive information from our e-mail service. If you do not confirm your subscription after requesting the confirmation e-mail, the personal data provided by you will not be processed, but automatically disabled and deleted during the next data review, generally within one week. You may unsubscribe from our newsletter by clicking the link included in every newsletter.

VI. Automated decision-making

We do not process your personal data for automated decision-making that produces legal effects concerning you or similarly significantly affects you.

VII. Analysis

General information on analysis

For statistical analyses we use web analytics services to collect information about the use of this site.
These tools collect information such as:

• device and browser information, such as device type, operating system information and browser version
• IP address
• pages accessed and URL click stream, i.e. the chronological order of the pages you visited
• geographic location
• date and time of visit
• referring site, application or service

We use the information we receive from the providers only to determine what information is most useful to you and to improve and optimise this website. We do not combine the information collected through the use of analytical tools with personal data. Depending on the provider, the data generated by your use of the website may be stored and processed in a country outside the European Economic Area (EEA), for example in the United States. Further information on the possible risks of cross-border data transfers can be found in section XII. The tools collect only the IP address assigned to you on the day you visit this site, rather than your name or any other identifying information. The provider uses this information in order to evaluate your use of the website, compile reports on website activity and provide us with other services relating to website and internet use. The legal basis for the use of statistical analysis tools and related cookies and similar technologies is your consent pursuant to Article 6(1) sentence 1 lit. a GDPR.

Statistical analysis tools are activated only after the user has given explicit consent via the cookie banner displayed on the website. Consent may be withdrawn at any time via the cookie settings.

Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies and similar technologies to analyse website usage. We have implemented Google Consent Mode v2. Google Analytics cookies and similar technologies are activated only following the user’s explicit consent via the cookie banner under the “Analytics” category. The legal basis is Article 6(1) sentence 1 lit. a GDPR. Consent may be withdrawn at any time.

If the user also consents to the “Advertisement” category, Google advertising features, in particular Google signals, may be activated. In this case, Google may associate information about the use of this website with Google signals and other Google advertising information collected by Google from signed-in users who have enabled personalised advertising. This may be used in particular for cross-device analysis, audience building, remarketing and personalisation purposes.

In this context, first-party cookies and identifiers, in particular Google Analytics cookies, may be used together with Google advertising cookies and other identifiers from Google and third parties.

We also use Google Analytics in connection with Google Ads in order to measure the effectiveness of our advertising activities and, where the relevant consent has been given, to create audiences for remarketing. Users may withdraw their consent at any time via the cookie settings and may manage personalised advertising through Google Ads Settings. Further information is available at https://policies.google.com/privacy and via “My Activity” in the user’s Google account.

Meta Pixel (Facebook Pixel)

This website uses the Meta Pixel, a service provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland. The Meta Pixel allows us to measure the effectiveness of our advertising on Facebook and Instagram and to create remarketing audiences. The Meta Pixel is activated only following the user’s explicit consent via the cookie banner under the “Advertisement” category. Legal basis: Article 6(1) sentence 1 lit. a GDPR. Further information: https://www.facebook.com/privacy/policy/

Google Ads

This website is linked to Google Ads, an advertising service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. This connection is used to measure the effectiveness of our Google advertising campaigns and, where the user has given the relevant consent, to use remarketing and audience features. Google Ads-related cookies, identifiers and similar technologies are activated only following the user’s explicit consent via the cookie banner under the “Advertisement” category. The legal basis is Article 6(1) sentence 1 lit. a GDPR. Consent may be withdrawn at any time.

Further information is available at https://policies.google.com/privacy.

Cookie Consent Management (CookieYes)

This website uses CookieYes, a service provided by CookieYes Limited, 3 Warren Yard, Warren Park, Wolverton Mill, Milton Keynes, MK12 5NW, United Kingdom, to manage cookie consent. Users’ consent decisions are recorded and may be withdrawn at any time. Further information: https://www.cookieyes.com/privacy-policy/

Links to third party websites
This website may contain links to third party websites. We are not responsible for the content of, or the data collection on, such third party websites. Please check the privacy policies of the respective websites for information on their data processing activities.

VIII. Transfer of personal data to third parties

Your personal data may be disclosed to contractors who assist us in providing our services. Data transfer takes place on the basis of data processing agreements. Our contractors will use your personal data only to the extent necessary to perform their duties. They are contractually obliged to process your personal data exclusively in your interest and according to your requests.

In the event of a restructuring or sale of our company to a third party, any personal data we hold about you may be transferred to that reorganised entity or third party in compliance with applicable law.
We may disclose your personal data if we are legally entitled or required to do so, for example if required by law or by court order.

IX. Security

We have reasonable state-of-the-art security measures in place to protect personal data under our control against loss, misuse and alteration. Our security and privacy policies are periodically reviewed and improved as necessary, and only authorised personnel have access to personal data. Although we cannot ensure or guarantee that loss, misuse or alteration of information will never occur, we use reasonable efforts to prevent it. Please bear in mind that submission of information over the internet is never entirely secure. We cannot guarantee the security of information you submit via our website while it is in transit over the internet, and any such submission is at your own risk.

X. Data retention

We strive to keep our processing activities relating to your personal data as limited as possible. In the absence of specific retention periods set out in this policy, your personal data will be retained only for as long as necessary to fulfil the purpose for which it was collected and, if applicable, as long as required by statutory retention requirements.

XI. Your rights
Depending on the circumstances of the specific case, you have the following data protection rights:

• to request access to your personal data and/or a copy of such data. This includes information about the purpose of use, the categories of data used, their recipients and persons authorised to access them, and, where possible, the planned storage period or, if this is not possible, the criteria used to determine that period;
• to request that your personal data be corrected, deleted, or that processing be restricted where its use is impermissible under data protection law, particularly because (i) the data is incomplete or inaccurate, (ii) it is no longer needed for the purposes for which it was collected, (iii) the consent on which the processing was based has been withdrawn, or (iv) you have successfully exercised a right to object to the processing; in cases where the data is processed by third parties, we will forward your requests for correction, deletion, or restriction of processing to such third parties unless this proves impossible or involves disproportionate effort;
• to refuse to provide consent or, without affecting the lawfulness of processing carried out before withdrawal, to withdraw your consent to the processing of your personal data at any time;
• not to be subject to a decision based solely on automated processing that produces legal effects concerning you or similarly significantly affects you;
• to request that the personal data concerning you which you have provided to us be made available in a structured, commonly used and machine-readable format and to transmit such data to another controller without hindrance from us; you may also have the right to request that we transmit the personal data directly to another controller, where technically feasible;
• to take legal action or to lodge a complaint with the competent supervisory authorities if you believe that your rights have been infringed as a result of your personal data being processed in a manner that is not compliant with data protection law.

In addition to the foregoing, you have the right to object at any time to the processing of your personal data:

• if we process your personal data for direct marketing purposes; or
• if we process your personal data for the purposes of pursuing our legitimate interests and there are reasons arising from your particular situation.

You may (i) exercise the rights referred to above, (ii) ask any questions, or (iii) lodge complaints regarding our data processing by contacting us. You will find our contact details further below.

XII. Contact

For any questions, concerns or comments about this privacy policy, or for any requests relating to your personal data, you may contact us by e-mail at [email protected].

The information you provide with your enquiry is processed only in order to handle your request. It will subsequently be deleted. Alternatively, we will restrict the processing of the respective information in accordance with statutory retention requirements.

XIII. Amendments to this privacy policy

We reserve the right to change this privacy policy from time to time by updating our website accordingly. Please visit the website regularly and review the current version of our privacy policy.

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Hotel Krondlhof

Claudia Micheli
Reischacher Str. 35 / Via Riscone, 35
I-39031 Reischach / Riscone – Bruneck / Brunico
South Tyrol – Italy
Tel.: +39 0474 410 394 | Fax: +39 0474 410 396
E-Mail: [email protected]

VAT: 02565430218